Publishing videos on YouTube doesn’t guarantee results. Many businesses invest time and money creating content but struggle to attract subscribers, generate enquiries or build consistent visibility. The difference is usually strategy. With an effective YouTube strategy for your business , you can maximise your videos’ reach and impact among your […]
Tag: video marketing
Does Organic Video Marketing Still Work in 2026?
In this blog we discuss the power of organic video marketing. What it is and how it can help your business.
How to Get Started with YouTube Video Advertising
In this blog, we will aim to give you an overview of why and how to advertise on YouTube
Why SaaS Companies Can’t Afford to Ignore Video Marketing in 2026
The SaaS industry has never been more competitive. With thousands of new software tools entering the market each year, standing out and clearly communicating value is a constant challenge. In 2026, video marketing isn’t just a “nice to have”—it’s one of the most effective ways SaaS companies can attract customers, […]
What Should I Put On My Business’s YouTube Channel? (2026 Guide)
What Should I Put On My Business’s YouTube Channel? In this blog we give some tips on how your channel should be set up, an overview of what should be on your channel as a business, along with some content ideas.
Maximising ROI: How SaaS Brands Can Repurpose One Video Into Many Campaigns
For most SaaS brands, marketing budgets are stretched thin. You’re expected to build brand awareness, educate prospects about complex products, support sales, and feed every channel with new content, all while staying lean. So when a video shoot requires budget and planning, many SaaS leaders assume one asset = one […]
Why Hasn’t Video Marketing Worked For You?
We hear this all the time from businesses: Sound familiar? Here’s the truth: video marketing works — but only if it’s backed by strategy, planning, and execution. If your past videos didn’t deliver, it’s not because video “doesn’t work,” it’s because something was missing in the process. At Brickoven Media, […]
How to Ask Clients for a Video Testimonial (Without Feeling Awkward)
Asking a client for a video testimonial can feel… awkward. You might worry it’s too much to ask, that it puts them on the spot, or that it’ll come off as needy. But here’s the truth: happy clients love to share their experience – they often just need a gentle […]
Why Video Testimonials Outperform Written Reviews in 2025
Video Testimonials vs Written Testimonials: What’s Changing in 2025? If you’re still relying on written reviews to win over potential customers, you’re not alone, but you might be falling behind. In 2025, the way people make purchasing decisions has shifted. With the rise of AI-generated content, growing scepticism around fake […]
How Video Can Be Your EEAT Silver Bullet
In this blog, we’re going to explore how video can be your EEAT silver bullet. But first… What is EEAT? E-E-A-T stands for Experience, Expertise, Authoritativeness, and Trustworthiness. In a nutshell, it’s how Google assesses the credibility and quality of your content — especially in the era of AI-generated and […]










