About the project:
Client: Summize
Year: 2025
Production: Get To Know Summize (SAAS Brand Film)
DIR: Wesley Roskell
DOP: Rico Bam
Producer / First AD: Oliver Bates
The Shoot
There’s nothing better than a returning client, and this time, it’s one of our regulars, the fantastic global CLM software company Summize. For this video project, we were asked to film a completely fresh brand film highlighting their SAAS capabilities and introducing many members of staff speaking about their roles at Summize, all weaved together with the help of beautiful motion graphics.
Once the brief was set we headed into their fabulous offices to do an initial recce to figure out the various shooting locations needed for the video. This early sneak-peek at their office space saved us plenty of time on the day as it set the locations for the interviews, gave us ideas for b-roll and made sure our vision and Summize’s aligned for the look and feel of the entire project.
Over the 2 day shoot we accomplished 20 interviews, 5 setups and even managed to feature the office mascot 🐶.
The Summize offices offered numerous beautiful areas for filming, and we were spoiled for choice regarding shoot locations. The stills below show how lovely the Summize offices are, and it was a dream to bring it to life on video.
We recorded hours of interview content, which we then condensed into the brand film. All that was left was the development of the motion graphics and mixing all of those sweet interview takes with some uplifting music. Once again, we worked with our amazing motion graphics artist, Nicole, who knocked it out of the park, breathing life into Summize’s beautiful branding. Wes then brought his years of audio experience to the game by adding sound design and music to the animation and cleaning the vocals, bringing the whole video together.
Summize we’re thrilled with the project, Jay Ogden head of customer marketing had this to say:
“Brickoven Video Production came to Summize to film our brand video which, was a huge missing piece from our collateral. They worked with our team and got the best out of everybody to produce an amazing video which we’re now using to promote Summize across internal conversations and all of our external platforms. They also helped with the direction of ideas, adding lots of creativity. We absolutely love the end product!”
— Jay Ogden – Head of Customer Marketing
A great brand film can work wonders for your SaaS company. It humanizes your business, transforming it from a faceless entity into a group of people with a mission to help consumers. Compelling video content can endear users to your brand and mission, turning them into advocates for your company.
Additionally, it boosts brand awareness, helping you compete against competitors with larger budgets. Effective, goal-driven SaaS video marketing content can be your David against their Goliaths.
Who is Summize?
Summize was founded in 2018 by former tech General Counsel Tom Dunlop and experienced software developer David Smith.
Together, they embarked on a journey to improve the contract process for in-house lawyers with a mission to help everyone understand each other better. Initially starting out as a contract summary solution to instantly extract key metadata from documents, Summize’s capabilities soon expanded to span the end-to-end contract lifecycle, receiving rave reviews from clients due to its intuitive user experience and relentless focus on positive implementation and onboarding.
Brand films can help educate and attain prospective clients. If you want to discuss having case study films filmed, book a call today or email at info@brickovenmedia.co.uk or call us at 0161 327 3799.
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