Yes, consumers overwhelmingly prefer businesses with video, and in 2026 it’s one of the strongest drivers of trust, engagement, and conversion. We’ve all heard the claim: “People prefer businesses with video.”But this isn’t just marketing fluff, it’s backed by behavioural science, real-world data, and what we consistently see working for […]
Why Connected TV changes everything for YouTube advertising YouTube on Connected TV (CTV) is no longer a side placement. In many campaigns, it’s now where the most valuable attention lives. But CTV is often misunderstood. Brands treat it like “bigger mobile”, when in reality, it behaves much more like modern […]
An ‘About us’ video is where you talk about your company, who you are, and what you do. On the surface, it’s a simple video with little cost yet fantastic value. A well thought out About Us will work wonders for your brand.