Why a Brand Video might be perfect for you
What is a Brand Video?
A brand video, also known as a brand film, is like a dynamic “About Us” that reflects the heart of your business. More than just a summary, it’s a carefully crafted visual story that shows audiences who you are, what you stand for, and why they should care.
From compelling mini-documentaries to creative storytelling formats, your brand film can be bold, emotional, inspiring, or all three - tailored to fit your unique voice and values.
Why Invest in a Brand Film?
An expertly produced brand video delivers far more than beautiful visuals. It becomes a strategic asset that can transform how your brand is perceived.
The Benefits:
- Engage Your Audience
Most people prefer to learn about a brand through video. A brand film speaks directly to how modern audiences consume content. - Build Trust & Humanise Your Brand
Show the real people behind your business and create an emotional connection that turns viewers into loyal customers. - Boost Your SEO
Google loves video content. A brand film can increase time on site, reduce bounce rate, and improve your search rankings. - Maximise ROI
Video consistently delivers one of the best returns in digital marketing, repurposable across websites, social media, email campaigns, and more. - Stand Out From Competitors
Highlight your mission, your values, and what makes your brand unlike any other
How We Create Your Brand Video
We don’t just hit record, we become your creative partner from concept to delivery. Here’s how the process works:
- Initial Consultation
We meet with your team to explore what makes your brand tick. We'll discuss your goals, tone of voice, audience, and potential formats. - Industry & Competitor Research
We analyse how video performs in your sector and study your competition. Combined with insights from our consultation, we craft a bespoke brief. - Proposal & Approval
We present a clear concept and production plan. You’ll have the chance to give feedback before we finalise the creative direction. - Pre-Production
From scheduling to crew, locations, and logistics, we take care of the entire pre-production process. You'll have a dedicated point of contact to keep everything aligned. - Production
We bring your story to life using high-end cinema-grade cameras, professional lighting, and pristine sound - so your film looks and sounds incredible. - Post-Production
Our editors, motion designers and audio engineers refine your film with stunning visuals, colour grading, and crisp sound. You'll get a chance to review and request changes before final delivery. - Promotion Guidance
We don’t just deliver the film and walk away. You’ll get expert advice on how to promote and use your brand video as a powerful marketing asset.
From captivating creative stories that reveal your brand’s journey and mission, to compelling mini-documentaries that showcase who you are and what you do – our Brand Videos bring your story to life!
Case Study: The Proud Trust - “Time to be Proud”
For Pride Month 2024, we partnered with LGBT+ charity, The Proud Trust, to create a meaningful brand video for their, “Time to be Proud” campaign.
Initial Concept & Planning
We chose a format combining real interviews with staff and community members to showcase the charity’s heart. These were interwoven with cinematic B-roll of their centre, The Proud Place, and footage from a community event.
Location Visit & Relationship Building
Meeting the team in advance helped us build rapport and scout ideal filming locations. This prep work saved time on the shoot day and made everyone feel at ease.
Filming Day Highlights
We captured powerful, emotional interviews - most notably, a heartfelt contribution from a community member’s father. The team also hosted a coffee-and-donuts event, which brought warmth and real-life texture to the visuals.
Post-Production
Originally scoped as a 3-minute film, the footage was so rich it grew into a 14-minute mini-documentary. It now tells the story of The Proud Trust’s journey, services, and vision for the future - and serves as a cornerstone of their 2024 campaign.
"The film is stunning, emotional, and honest - exactly what we hoped for. Thank you!"
— The Proud Trust
Get a Brand Video Quote Today
Whether you’re a Manchester-based business or serve the wider North West, we’d love to help bring your brand to life through film. From emotional storytelling to high-end visuals, we’ll create a brand video that reflects your values, mission, and voice.
Let’s make something unforgettable.
FAQs: Is a Brand Video Right for You?
- Will it be expensive?
We offer tailored solutions for different budgets. A brand video is a long-term investment that delivers real marketing ROI. - I don’t feel comfortable on camera - do I have to be in it?
Not at all. Many of our clients use voiceovers, animation, or footage of their team at work. We’ll find a style that suits you. - How long does the process take?
It varies by complexity, but most brand videos take 4 - 6 weeks from concept to delivery. We’ll give you a clear timeline at the start. - What if I don’t know what I want?
That’s okay! Our job is to guide you. We’ll ask the right questions, explore creative ideas, and shape the story together. - Can I use the video across multiple platforms?
Absolutely. We’ll provide your brand film in formats suitable for your website, social media, email marketing, and more.